Brand launch, creation of the
“ON THE WAVE” collection

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Brand launch, creation of the
    “ON THE WAVE” collection
Weddings

Brand launch, creation of the
    “ON THE WAVE” collection

The brand Liretta was founded in 2019 with the idea of creating wedding dresses that speak about a woman more than any words could. At its core are not trends or conventions, but individuality. Each design is a combination of architectural precision in the cut and the natural fluidity of fabrics. The silhouettes are thoughtfully crafted to highlight the body’s natural lines, while the details are meant to reveal character.

Liretta pays special attention to materials. Some fabrics are created in-house to meet the specific requirements of the design. For example, organza that holds its shape while retaining transparency and lightness allows for the construction of complex volumes without sacrificing comfort. This approach gives creative freedom and ensures that what is envisioned in the sketch is brought to life with absolute precision.

“ON THE WAVE” — the first symbolic collection of a new chapter

In 2025, Liretta unveiled “ON THE WAVE” — a collection that marked the starting point of a new chapter. Its concept was born from the desire to convey in bridal fashion the dynamism, freedom, and harmony of natural forms.

Each gown in the collection unfolds gradually, like an underwater world. In motion, it transforms, interacting with light and the woman’s body, creating the effect of a living, dynamic sculpture. The shapes evoke forms sculpted by water — fluid, sometimes unexpected, yet always harmonious. The architectural nature of the silhouettes intertwines with the fluidity of the fabrics, giving the looks both lightness and multidimensionality.

The collection was created by designer Natalie Dudka

By the laws of contemporary art, every design element in “ON THE WAVE” becomes a symbol. The combinations of textures and shapes are bold and unexpected, yet seamlessly cohesive.

This is a collection for women who seek to feel the freedom of movement, the power of their individuality, and the beauty of the moment when aesthetics become part of their personal story.

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Liretta is more than just dresses—it's a statement of elegance, meaning, and artistry. Every design reflects a thoughtful balance of structure, sophistication, and individuality. Discover our philosophy and the vision behind each creation.